Building a MLM Business
Just like building a house

Why is building a house and network marketing so much alike yet so different?

 

Building a house requires a dream. This dream is placed on paper and a contractor will
follow those plans as he builds the house.

Building a mlm business is no different. You need to develop a plan of action and stick to it.

Forming the foundation:
A strong foundation is the basis
of a steady home as well as your network marketing/mlm business.

 

 

As you take those plans and begin to build this home the foundation always takes a long time.  Often times the builder becomes frustrated because they really don't see any results.  However, they have FAITH and press forward.

Finally the foundation is poured after many weeks or months.  The framing of the house takes very little time.  In less than half the time it took to pour the foundation the house takes shape.  Although it looks like
a home now we still need to add insulation, windows, doors, sheet-rock, light fixtures, carpeting, tile, siding, roofing,painting, etc.

This takes even longer to accomplish but all the while every time each of these projects are finished the home becomes alive.

MLM or Network marking is no different.  What starts out as a dream transfers into written language on paper.  Then comes the "developing a game plan" on exactly how you are going to build your home and the steps it will take on your part to finish the project.

Now comes REALITY.  Most networkers fail to carry out their plan.  They
never even get to the foundation phase because after a less than spectacular start they are influenced by other opportunities, a spouse, a family member or better yet, REJECTION.

This is the sadest day a networker can experience.  These people who leave behind their dreams need to ask themselves what happened to the countless hours of dreaming? They need to ask themselves why they wasted so much time writing goals down on paper.  They need to ask themselves why they spent so much time developing a game plan.

Here is the bottom line:

The good contractor would never walk away from a job that they started. Why would they? They realize that when the job is finished not only will they be satisfied with a job well done they will also get paid for it.

Trust me contractors get frustrated, sometimes they feel like quitting especially in the beginning when they have nothing to show for all their
hard work, however they press forward like a farmer.  Farmers plant their crops in the spring realizing they will reap the harvest at a later date. And so it is with network marketing.

All of you realize that we never received a check until our 4th month.  A whopping $36.60 was all we received for 4 months of solid effort and many many hours spent developing a system, game plan, etc. Now our income is very real and worth every penny invested.

We had the faith and we continued to press forward just like the contractor. We never gave up and we stuck with our philosophy of "Failure is NOT an Option".  We continue to build our home and it is still not finished. We do have the dream and the dream is becoming more real everyday.  However, we know that if we keep sawing the boards and keep pounding the nails soon we will see our home complete.

I sure hope you have that "MindSet" that will make you a contractor.
Contractors never give up and I know that using our system, your hard work and persistent effort your dreams will come true.  You have a lot of upline members ready to see it through.

Remember, Diamond is nothing more than believing it in your heart and then acting upon it.  Just ask some of your upline team leaders that are getting extremely close to the next diamond levels.  They became diamonds a year ago (in mind and spirit) and now they are just acting upon it.

Happy TEAM building to you and your downline.

Bob & Sue Alter

15 Years of Coaching High School Baseball & Football as well as MLM Coaching since the early 1980's. Bob lives on the Yakima River in Prosser, Wa. With his wife Sue, two kids, Robbie & Kirsten, and their dogs named Cougs, Champ, Cammie and CJ.         Christian Network Marketing Consultants

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